Garlic Butter Salmon
25 min2
AAmelia
Your AI sous-chef
Recipes that
adapt to you.
Paste any reel or link and Hugo turns it into a recipe — then a real AI sous-chef that knows your cookbook, your allergies, even your cooking skill helps you adapt it, shop it, and cook it.
Free to start — 8 imports + Hugo includedPrivate by default. We never scrape or sell you.
Meet your sous-chef
Hi, I’m Hugo.
I know your kitchen.
Not just clever AI — a real agent you can talk to that actually knows you. You steer; I keep up.
Knows your cookbook
Every recipe you’ve saved, in context.
Knows your allergies & diet
Set once at sign-up — applied to everything.
Cooks to your skill level
From first-timer to confident, Hugo matches you.
The magic
Paste any link.
Hugo does the rest.
Drop in a recipe from a short-form video, a web page, or just a URL on your clipboard. Hugo watches the whole video — and reads the creator's pinned comment, where the real recipe often hides — to pull every ingredient, step and timing, and saves the whole thing to your cookbook in seconds.
- Works with short-form videos, web pages, and any pasted URL
- Watches the video, not just the caption
- Reads the pinned recipe comment
- Extracts ingredients and steps automatically
- Keeps a link back to the original source
- Your private library — never indexed, never sold
In the kitchen
Hands-free cook mode.
Tap Cook and Hugo walks you through it, one step at a time — big, glanceable instructions, per-step timers that start with a tap, and tap-to-convert units. Got a question? Ask Hugo without losing your place.
- Step-by-step, one screen at a time
- Per-step timers, started with a tap
- Tap any ingredient to convert units
- Ask Hugo mid-cook — never lose your place
Shop the recipe
A shopping list that builds itself.
Add any recipe — or a whole week of them — to your list in one tap. Hugo groups everything by aisle and merges duplicates across recipes, so you shop once and forget nothing.
- Add any recipe in one tap
- Auto-grouped by aisle
- Duplicates merged across recipes
- Check items off as you shop
The app
A cookbook that learns from you.
Save what you cook, adapt what you save, and never lose a recipe to a dead link again.
Why Hugo
Most apps just save recipes. Hugo cooks with you.
HugoOther recipe apps
A real agent you can talk to
Knows your cookbook, allergies & cooking skill
Watches the video & reads the pinned commentCaption only
Adapt any recipe — just by askingLimited
Cook mode, shopping list & sharing built inSome
Private — never scraped or soldVaries
The fundamentals
Everything else, handled.
Beyond the agent — the everyday cookbook tools that keep your recipes organized, yours, and easy to build.
Favorites & collections
Save anything to your favorites. Organize into named collections like Weeknight Dinners or Date Night. One recipe can live in many.
Create your version
Make any recipe yours. Tweak ingredients and steps, save your version, keep a reference to the original.
Your personal cookbook
Every recipe you import, create, or adapt lives in one searchable library. No more hunting through Instagram saves or scattered notes.
Manual recipes
Build from scratch with a guided flow: cover photo, ingredients with units, step-by-step instructions, and private notes.
Start cooking
Make Hugo your sous-chef.
Free to download. The cookbook builds itself as you save.
What’s cooking
Real recipes, real cooks.
A peek at what people are saving, adapting, and cooking on Hugo this week.
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Tahini Roasted Carrots
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YYara
Tonkotsu Ramen
4 h4
RRen
Lemon Olive Oil Cake
55 min8
SSofia
Sheet-Pan Harissa Chicken
45 min4
NNoor
Pricing
Free to start. Pro when you want more.
Unlimited imports and unlimited Hugo for under $5/month. Subscribe in the app, cancel anytime — your cookbook stays yours.
FreeStart cooking
FreeForever
- Unlimited cookbook, favorites & collections
- Create your version of any recipe
- Manual recipe creation
- 8 recipe imports to start
- 1M tokens of Hugo — chat, adapt, cook
Most popular
ProUnlock Hugo on everything
$4.99per month · cancel anytime
- Everything in Free
- Unlimited social & web imports
- Unlimited Hugo chats — every recipe
- Priority extraction & responses
- Annual plan: 33% off
Subscriptions and upgrades are managed in the app. Family Sharing supported.
Coming to Android
Want Hugo on Android?
We're iOS-first while we polish the cooking experience. Drop your email and we'll let you know the moment Android lands.
Questions
The usual stuff.
What is Hugo, really?
Hugo is a recipe app for people who collect recipes everywhere — Instagram Reels, TikTok, food blogs, cookbooks — and want one place that holds everything, lets you adapt it, and helps you cook it. Hugo (the mouse) is also the name of the AI sous-chef baked in: ask him to swap an ingredient, scale a recipe, or make it vegan.
How does importing work?
Paste a link or use the iOS Share Sheet from Instagram, TikTok, YouTube, or any food blog. Hugo reads the post or page, extracts the ingredients, steps, and timings, and saves a clean version to your cookbook — with a link back to the original.
What can I import from?
Instagram Reels and posts, TikTok videos, YouTube videos (with descriptions or captions), and most recipe websites. If something fails to extract, you can paste the text directly and Hugo will organize it for you.
Is Hugo free?
Yes — the whole cookbook, favorites, collections, adapting recipes, and manual recipes are free forever. Pro adds unlimited imports and unlimited Hugo chats across your whole library.
Is my data private?
Yes. Your cookbook is private by default. We don’t index it, we don’t sell it, and we don’t scrape it for training. You can delete your account and all your data at any time.
Android?
Not yet. We’re iOS-first while we figure out the cooking experience. Drop your email below and we’ll let you know when Android lands.
Can I cancel Pro?
Anytime from your iPhone’s App Store subscriptions. You’ll keep Pro until the end of your billing period, then drop back to Free — your cookbook stays exactly as you left it.
Does Hugo watch the video, or just read the caption?
Hugo watches the whole video and reads the creator’s pinned comment — where the real recipe often hides — not just the caption. That’s how it pulls every ingredient, step, and timing, even when the post barely describes the dish.
How is Hugo's agent different from other apps' AI?
Most recipe apps stop at saving and organizing, and the few with AI just run one-shot tricks. Hugo is a real agent you can iterate with — it knows your cookbook and your preferences (allergies, diet, even cooking skill), so you can swap ingredients, scale servings, plan dinner from your saves, and adapt anything just by asking.
Is there a hands-free cook mode?
Yes. Tap Cook and Hugo walks you through the recipe one step at a time, with big glanceable text, per-step timers you start with a tap, and tap-to-convert units. You can ask Hugo a question mid-cook without losing your place.
Can Hugo build a shopping list?
Yes. Add any recipe — or a whole week of them — to your shopping list in a tap. Hugo groups everything by aisle and merges duplicates across recipes, so you shop once and forget nothing.
Can I share recipes with friends?
Yes. Send any recipe with a link and your friend opens it right in Hugo — ingredients, steps, and your tweaks included — to cook, adapt, and save as their own.
From saved to served
Your cookbook is waiting.
Free to download. Free to use. Hugo will be right there.